Location: Chetpet, Chennai (Onsite)
Industry: Apparel (Women's Fashion)
Experience: 4 - 8 years
Education: Graduate in Marketing, Digital Marketing, or relevant field (NIFT preferred)
Gender: Female candidates only
Preferred Locations: Chennai, Bangalore
Role Overview
Manage and grow Fashor’s social media presence with a strong focus on women’s apparel. Create engaging fashion-forward content, run influencer marketing campaigns, and build community engagement across Instagram, Facebook, and other platforms.
Key Responsibilities
- Develop and implement social media strategies to boost brand visibility.
- Create and curate content, including posts, reels, and stories.
- Coordinate with design and marketing teams for consistent brand messaging.
- Monitor and analyze social media performance metrics.
- Engage with followers and manage community interaction.
- Handle shoots coordination with a focus on styling and aesthetics.
Requirements
- 4+ years of social media management experience in women’s fashion or apparel.
- Strong knowledge of fashion trends, styling, and retail.
- Proficient in social media and design tools (Canva, Photoshop).
- Basic video editing skills for short-form content.
- Excellent communication and creativity with an eye for aesthetics