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Location: Chetpet, Chennai (Onsite)

Industry: Apparel (Women's Fashion)

Experience: 4 - 8 years

Education: Graduate in Marketing, Digital Marketing, or relevant field (NIFT preferred)

Gender: Female candidates only

Preferred Locations: Chennai, Bangalore

Role Overview

Manage and grow Fashor’s social media presence with a strong focus on women’s apparel. Create engaging fashion-forward content, run influencer marketing campaigns, and build community engagement across Instagram, Facebook, and other platforms.

Key Responsibilities

  • Develop and implement social media strategies to boost brand visibility.
  • Create and curate content, including posts, reels, and stories.
  • Coordinate with design and marketing teams for consistent brand messaging.
  • Monitor and analyze social media performance metrics.
  • Engage with followers and manage community interaction.
  • Handle shoots coordination with a focus on styling and aesthetics.

Requirements

  • 4+ years of social media management experience in women’s fashion or apparel.
  • Strong knowledge of fashion trends, styling, and retail.
  • Proficient in social media and design tools (Canva, Photoshop).
  • Basic video editing skills for short-form content.
  • Excellent communication and creativity with an eye for aesthetics
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